Search Engine Optimization Dubai – SEO Dubai

Following are some of the main techniques we need to apply in our SEO friendly website design & development…

• Avoid Flash (if possible) – The worse case scenario would be that spiders won’t know what to do with them and will decide to ignore your site completely.
• No frames – Frames are a prime example of design obstacles. Most users don’t appreciate frames (especially when they “trap” the user), and spiders can’t follow them very well.
• Minimize file size – Consider reducing total page size to less than 30K to achieve sub eight second response times on 56K connections.
• Minimum usage of graphics – when saving images use keywords as file name…
• Reduce image size – too many images or very large images on your web page will slow down the loading time of your web site. Slice large images into smaller pieces.
• Add ALTs for images – write a short description for the alt tag of your image. The alt tag has 2 purposes:

1.       Visitors can read the description if they can’t see the image.

2.       Search engines only spider text (not images), therefore this could help your site’s rankings.

• Use Cascading Style Sheets (CSS) to implement a clean design throughout your web site, instead of putting style codes into HTML/source code. This will reduce the time to implement a consistent text (or layout) style for your web site. It will also enable you to easily update your whole site should you wish to make any future changes.
• Avoid JavaScript navigation menus
• Place any script code into external files – when using JavaScript (i.e. for swapping images on your navigation bar) it creates a lot of code between the header tags, pushing down the text that search, engines would spider first. Placing the script code in an external file reduces the code to just one line.
• Insert the DOC TYPE tag at the top of every web page. A DOCTYPE (“document type declaration”) informs the validator which version of HTML we’re using for our web pages. DOCTYPEs are a key component of compliant web pages: your markup and CSS won’t validate without them.
• Create sitemap - A sitemap is a static web page that lists all the web pages on a website, typically organized in hierarchical way. This means that once the robot finds the sitemap page, it can visit each and every page on your entire website. In your site map you tell search engines where you’d like them to go.
• Avoid complex tables – use div tags rather than tables because tables make file size big
• Use keywords in Domain Name - include keywords in URLs by saving the file with related kws.
• Use heading tags <h1 to h6>
• Use text navigational links – It is better to use navigational links on the left side of web pages…
• SEO friendly internal linking of web pages – Its better to add footer links
• Error free HTML coding – follow W3C standards